EP 21 | Lessons from a Writer on Building and Exiting a Successful Community

How to build a sellable online business with community growth, membership retention, and solid KPIs.Carol Tice joins Paloma Goggins to share how a $25/month writing community became a business buyers wanted—even during the first COVID winter. She breaks down the steps that made it exit-ready: clean numbers, focused offerings, documented SOPs, and systems that didn’t rely on her daily.From managing churn and LTV to handling due diligence and avoiding fake buyers, Carol reveals the practical moves that turn an online community into a valuable asset. Post-sale, she shares her blueprint for sustainable growth and high-touch member engagement.Press play to learn how to build, scale, and sell an online business with confidence.