Ep 218 | Listening, Empathy, and Trust: The Fundamentals of Effective Selling episode artwork

EPISODE · May 27, 2025 · 16 MIN

Ep 218 | Listening, Empathy, and Trust: The Fundamentals of Effective Selling

from Sales Made Easy · host Harry Spaight

In this episode, Harry dives deep into one of the most crucial—and often overlooked—aspects of sales: trustworthiness. Are you truly a trustworthy person when you’re selling, or are you just saying what buyers want to hear? Harry candidly shares lessons from his own journey—both professional and personal—on why empathy, active listening, and understanding your buyer’s unique story are essential for building real trust. It’s not about pushing products or reciting a company pitch—it’s about showing you care, asking the second and third questions, and demonstrating that you really “get” what matters most to your client. If you want to stand out from the crowd and become the salesperson buyers actually want to work with—this episode is for you. Tune in to learn how to build lasting relationships and have buyers say, “I trust you”—not just because you promised, but because you proved it.Connect with Harry: LinkedInhttps://sellingwithdignity.com/Join my Facebook Group: https://www.facebook.com/groups/sellingwithdignity

Episode metadata supplied by the publisher feed · Published May 27, 2025

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In this episode, Harry dives deep into one of the most crucial—and often overlooked—aspects of sales: trustworthiness. Are you truly a trustworthy person when you’re selling, or are you just saying what buyers want to hear? Harry candidly shares lessons from his own journey—both professional and personal—on why empathy, active listening, and understanding your buyer’s unique story are essential for building real trust. It’s not about pushing products or reciting a company pitch—it’s abo...

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Ep 218 | Listening, Empathy, and Trust: The Fundamentals of Effective Selling

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