Ep 22 - Selling direct to consumers: Laws and regulations healthtech companies need to be aware of

Sophie and Charlotte sit down with colleague Katrina Anderson, a regulatory lawyer at Mills & Reeve, to talk about consumer protection, advertising and marketing law and how it affects healthtech businesses selling direct to consumers. Katrina explains consumer regulatory law’s role in addressing bargaining power imbalances and why most patients/customers will be legally classed as consumers.