Ep 222 | The Pinterest Strategy That Drives Discovery, Leads, and Sales with Meagan Williamson

In this episode, I'm joined by Meagan Williamson, a Pinterest strategist who's been in this space since the early beta days and has built her entire business around the platform that most business owners are completely sleeping on. We're breaking down what Pinterest actually is (spoiler: it's a search engine, not a social media platform), why it works so differently from Instagram, what kind of content performs well, what a realistic timeline looks like, and how to build a funnel that converts cold Pinterest traffic into actual clients, including one of Megan's clients who makes between $300K and $600K in direct Pinterest sales in a single month. Here’s what we cover:Pinterest isn't social media. It's a search engine. (And that changes everything.) The Pinterest content strategy that keeps working for years.How to turn Pinterest traffic into paying clients.The truth about how long Pinterest really takes.Pinterest views are a vanity metric. (Why accounts with 10 million views are making $0)Plus so much more…Resources:Connect with Meagan: Website: https://meaganwilliamson.com/Instagram: https://www.instagram.com/meaganawilliamsonPinterest: https://pinterest.com/rowhousenest