EPISODE · Dec 29, 2025 · 20 MIN
EP 223: We Built a 12-Cabin Micro Resort: Here's What It Really Took
from Branded & Booked
It's done. Cabins on the Cumberland is officially complete. In this episode, I'm sharing what it really took to build a 12-cabin micro resort with an event venue, game center, and year-round amenities — from construction milestones and financing lessons to direct bookings, full buyouts, and what's next. We talk through: How the build unfolded over 2.5 years What I'd do differently with underwriting and reserves How we've maintained 30–50% direct bookings Why full property buyouts (weddings, retreats, church groups) are the future The unglamorous realities no one posts about — dead season, cash flow, and learning as you go This is a raw, behind-the-scenes look at building a destination property — not just something that looks good online, but something designed to last. If you're building, scaling, or dreaming about a micro resort or event-driven STR, this episode will give you real context, not theory. Connect with me: 📸 @theweberco 🌐 theweberco.com
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EP 223: We Built a 12-Cabin Micro Resort: Here's What It Really Took
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