Ep 23: Choosing to Remember

*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id= "request-69ab5167-dcc4-8326-9710-f12b23b31ddc-0" data-testid= "conversation-turn-6" data-scroll-anchor="true" data-turn= "assistant"> What if the key to building a meaningful advisory career isn't just measuring progress—but remembering it? In this episode of The Uncommon Advisor, business strategist Alicia Byers shares a personal tradition that has shaped how she thinks about business, growth, and reflection. Each year, she and her husband choose a word and a small object to represent their year together—creating a visual reminder of the moments that shaped their journey. It raises an important question for financial advisors: Are you intentionally remembering the story of your business? While metrics help advisors measure growth, they also serve another powerful purpose—they create a record of the journey. Without intentional reflection, years of progress, lessons, and meaningful client moments can quietly fade into the background. In this episode, Alicia explores: Why visual reminders help us process and remember important moments How tracking metrics creates a narrative of your business over time Why advisors should set aside intentional time each year to reflect on their practice A simple exercise to help you capture the story of your business year by year Because you're not just building production numbers—you're building a career, relationships, and a legacy. And the advisors who build meaningful businesses are the ones who choose to remember the journey along the way.   Book time with Alicia: https://calendly.com/byersstrategygroup/new-meeting