Ep. 23 Hype Yourself with Lucy Wern: The Magic in the Sauce & Don't Miss the Perfect Media Opportunity

Lucy Werner is a London-based publicity expert and author of Hype Yourself: A No-nonsense PR Toolkit for Small Businesses. Her success has been paved by hard work and servicing independent brands, startups, and entrepreneurs. With over 16 years of experience in PR, Lucy prides herself on filling the gaps where traditional agencies lack. In this episode, Lucy shares her public relations journey and tips on building your relationship with media. Listen in as Liz and Laura dive deep into the media landscape, exploring SEO best practices, media kits, and mastering the one-liner. Want to hype yourself? Follow Lucy Wern on Instagram and check out her awesome shop to purchase the Hype Yourself book & more. This episode is sponsored by Persona Nutrition, Vitamin packs personalized to your specific needs. Invest in your extended family’s health with personalized supplement deliveries and one-on-one expert advice, Persona provides a convenient, long-term nutritional supplement solution tailored precisely to you and your family’s needs. Persona will deliver high-quality, customized vitamin packs right to your door—and provide you with unlimited access to health expertise from our qualified dietitians and nutritionists. No hype, no confusion, just clean nutrients that fit you or your family. Take the free assessment test here. Visit our new site! ConsciousKitchenPodcast.com where you can read about our sponsors and learn more about Laura and Liz. Love this episode? Leave us a review on Apple, follow us at @ConsciousKitchenPod on Instagram, and share this with friends. Like our new jingle? This season's jingle features vocals by the Swedish-American recording artist Mapei.