Ep. 230: How COVID-19 impacted consumerism and how healthcare organizations can adapt

Even before the COVID-19 global pandemic, consumers were asking providers for more autonomy and convenience with their healthcare. Given the pandemic, there has been a subsequent boost in healthcare consumerism, pushing patients to adopt the patient engagement technologies at a much faster rate. In this episode, Sue Martin, vice president, financial alignment at Cerner, and Rick Gundling, senior vice president, professional practice at HFMA, discuss the impact that COVID-19 has had on consumerism. Tune in to hear Sue and Rick discuss: • How the rapid increase in consumerism has impacted the healthcare industry (1:39) • The largest behavior differences between pre-pandemic patient behavior and today, and healthcare organizations' reactions to the change in patient behavior (3:25) • Helpful strategies that healthcare organizations can leverage to empower and support patients as they navigate a changing landscape (8:26) • Industry insight into consumer expectations moving forward (13:49)