Ep. 24 - From JobKeeper to Founder: The Unexpected Path to Building a 6-Figure Marketing Agency ft. Emma Reeves episode artwork

EPISODE · May 18, 2025 · 49 MIN

Ep. 24 - From JobKeeper to Founder: The Unexpected Path to Building a 6-Figure Marketing Agency ft. Emma Reeves

from All Business Baby · host Philip Khao

In this episode, we’re joined by Emma Reeves, Director and Founder of Excelerate Marketing, a digital agency helping service-based businesses grow through strategy-led marketing.Emma talks about how she turned the uncertainty of JobKeeper into the catalyst for launching her own agency, how saying yes to every client nearly burned her out in year one, and why defining company values early is one of the smartest moves a new business owner can make.She also discusses how to manage remote teams while building a strong culture, how to handle unresponsive clients without derailing progress, and the difference between doing "marketing" and actually communicating value.If you want to learn how to launch a business with clarity, avoid the common traps of early growth, and build a brand clients trust, make sure to listen to this episode!----- SHOW NOTES LINKShttps://www.linkedin.com/in/emmareeves1/https://www.exceleratemarketing.com.au/https://www.linkedin.com/company/exceleratemarketing1/-----  LISTEN TO THE PODCAST Spotify: https://spoti.fi/3QTXo7s Apple Music: https://apple.co/46dyEeI Google Podcast: https://bit.ly/3QFkw8A Amazon Music: https://amzn.to/40Akwv8 YouTube: https://www.youtube.com/channel/UCVeRalAVOkGHYLfciZy_5Xg  ----- FIND US HERE  Website: https://solveaccounting.com.au/ Facebook: https://www.facebook.com/profile.php?id=61550067431709 Instagram: https://www.instagram.com/philkhao/ LinkedIn: https://au.linkedin.com/in/philipkhao  ----- CONTACT US Phone: (02) 8197 1733Email: [email protected]  ----- TIME STAMPS:00:00 Hook/Intro00:57 Emma's Background01:36 Emma before starting Excelerate Marketing05:05 What Drew Emma to Marketing09:04 From Employee to Business Owner12:21 Challenges in the First Year of Business15:07 Advice for someone who is in their First Year in Business17:48 Overcoming challenges in the 5th year in Business25:20 Managing staff members on a Business33:44 Biggest Achievement in 5 years in Business35:42 How to be different in competitors in the business41:27 Strategies to get clients in first and second year in business45:04 How Business change Emma's life/Three Freedom48:25 Conclusion/Outro----- DISCLAIMER  The information provided in this podcast is for general purposes only and should not be considered personal advice. Always consult with qualified professionals or experts in the relevant field for personalised advice tailored to your specific situation. 

In this episode, we’re joined by Emma Reeves, Director and Founder of Excelerate Marketing, a digital agency helping service-based businesses grow through strategy-led marketing. Emma talks about how she turned the uncertainty of JobKeeper into the catalyst for launching her own agency, how saying yes to every client nearly burned her out in year one, and why defining company values early is one of the smartest moves a new business owner can make. She also discusses how to manage remote teams...

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Ep. 24 - From JobKeeper to Founder: The Unexpected Path to Building a 6-Figure Marketing Agency ft. Emma Reeves

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This episode was published on May 18, 2025.

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In this episode, we’re joined by Emma Reeves, Director and Founder of Excelerate Marketing, a digital agency helping service-based businesses grow through strategy-led marketing.Emma talks about how she turned the uncertainty of JobKeeper into the...

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