Ep. 24 - Poll Dancing! How One Man Captures What 50+ People are Thinking

Lots of people have opinions about things and people over 50. But, as Jack Webb in Draget used to say, "Just the facts, ma'am!" And Jeff Weiss,, President of The Age of Majority finds (and shares) the facts. A TEDx Speaker, he crafts and publishes Revolution55 mini-polls to get to the heart of what consumers over 55 REALLY think and want. We talk about some of his wildest questions, surprising answers, and the differences between perception and quantifiable facts.