EP 241: What Every Business Owner Needs To Know About Email

This episode is going to be a bit contradicting to some things I have posted in the past. If you’ve been here for a while, you might remember me talking about how your business might not need an email list. While I don’t disagree with that, I want to clarify whom that statement is meant for. If you are brand new to starting a business, you don’t need to stress out about growing an email list. Your main focus in the beginning of your business is worrying about landing your first few sales, and bringing in some income. However, if you are an established business owner, this does not apply to you. If you already have those few sales under your belt, then it is really time to start taking growing an email list more seriously. Believe it or not, the majority of my sales are coming from emails. So, let me be clear on this:Even if you don’t feel like you don’t read a lot of emails that are sent to you, there are some people that LOVE to read emails. You are going to have some people that actually are interested in things you have to offer, BECAUSE you are showing up in their inbox.So, don’t be in this place where you think emails are dead, gone, and thinking that no one looks at email. People are looking at email, don’t discount it!This week’s episode is all about the things every business owner needs to know about email, and more importantly, wants to know about how to leverage and grow their email list. You’ll learn:Why growing an email list is so important to longevity in your businessHow an Opt-in will be the thing that builds trust in your current and future clientsWhy relationship maintenance is the reason customers continue to come back for moreHow your business will talk to you and tell you what works, if you just listen Featured on today’s episode:Haven’t left a review yet? All you have to do is head HERE.Interested in Mama to CEO? Learn more HERE! Learn more about the Simple Scaling Mastermind HERE!Get visible with my new FREE guide – 61 Ways to Get More Visible to Your Ideal Clients! Click HERE to download! Feel like you don’t have enough time to grow your business? Sign up for my Time Redesigned course HERE. Text us and let us know what you thought of the episodeAre you a mom who's just getting started? Click here to learn about Mama to CEO, my business course for moms.