Ep 248. Relativizar las métricas de tu ecommerce y proyecto digital. No fiarse de las Vanity Metrics.

from Ecosistema Ecommerce · host Javier López Rodríguez

Seguramente en los próximos días te toque elaborar un informe completo sobre cómo ha ido el año natural de tu ecommerce, comparándolo con ejercicios anteriores y revisando las métricas para ver si vas en buena tendencia o has tenido un bache este año. Hay un momento que toca también relativizar las métricas, tanto si van estupendamente como si van peor de lo que imaginabas. En este episodio hablamos de algunas métricas que quizá no habías tomado en cuenta fuera de la tasa de conversión, número de visitas y pedidos mensuales que también pueden ayudarte a conformar la salud de tu ecommerce si las primeras no resultan tan brillantes como esperabas. Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/ Twitter: https://twitter.com/ecosistemaecomm Tik Tok: https://www.tiktok.com/@ecosistemaecommerce Instagram: https://www.instagram.com/ecosistemaecommerce/ Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

Episode metadata supplied by the publisher feed · Published Jan 3, 2024

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Ep 248. Relativizar las métricas de tu ecommerce y proyecto digital. No fiarse de las Vanity Metrics.

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This episode is 13 minutes long.

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This episode was published on January 3, 2024.

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