EPISODE · Jul 22, 2026 · 28 MIN
EP 249: The Difference Between a Nice Hotel and a Booked-Out One with Courtney Petrovich
from Branded & Booked
What separates a hotel that's simply beautiful from one that guests can't stop booking? In this episode, I sit down with hospitality designer Courtney Petrovich, founder of Deanery Designs, to talk about the role design really plays in the success of a hospitality brand. We dive into why boutique hotel design is so much more than selecting furniture and finishes, how thoughtful design can help attract investors before a project is even built, and the operational decisions that can save owners time and money for years to come. We also talk about the shift we're seeing as more short-term rental investors move into the boutique hotel space, why creating a true sense of place matters more than following design trends, and how the smallest details often create the most memorable guest experiences. If you're developing a boutique hotel, planning a micro resort, or simply want your hospitality brand to stand out in a crowded market, this conversation is full of practical insights you won't want to miss. Connect with Courtney: Website: https://www.denoridesigns.com/ Instagram: https://www.instagram.com/denoridesigns/ Connect with Steph: Website: https://www.theweberco.comInstagram: https://www.instagram.com/theweberco Podcast: https://www.theweberco.com/podcast
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EP 249: The Difference Between a Nice Hotel and a Booked-Out One with Courtney Petrovich
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