Ep. 25: Brewing loyalty at Starbucks episode artwork

EPISODE · Dec 4, 2014 · 39 MIN

Ep. 25: Brewing loyalty at Starbucks

from Customer Confidential: Untold Stories of Earned Growth

Howard Behar, who spent almost two decades at Starbucks, discusses the importance of letting employees be themselves (9:41) and encouraging creativity (14:35), and the origins of the Frappuccino (27:47).

Episode metadata supplied by the publisher feed · Published Dec 4, 2014

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Ep. 25: Brewing loyalty at Starbucks

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