Ep. 25 - Seiji McCarthy, about revamping a shoe brand

In this episode you'll get to meet Seiji McCarthy, a shoemaker with an American father and a Japanese mother, who grew up in Philadelphia on the US East coast but now since seven years lives in Tokyo, Japan. Here he is merging the Japanese highly skilled craftsmanship with traditional American style footwear. This was not always the case though, up until a few years ago he did more dressy, British-Japanese style shoes, but Seiji felt that it wasn't fully him and what he really wanted to do, so he decided to revamp the brand. We'll talk a lot about this process, and about how his American heritage started to blossom first when he lived in Japan with the passion you can find here for this, about how he really wish to be a part of the Japanese preservation of American style, and much more.