Ep.251 'Social Media: Do Soft Tissue Therapists Really Need It?' - Reflection with Megan Jackson

In Ep.251 of the Sports Therapy Association Podcast, Megan Jackson, founder of Bodies By Merj, reflects on Ep.224 “Social Media: Do Soft Tissue Therapists Really Need It?” that was recorded back in January this year with guests Katie Bell and Daniel Lawrence. Megan shares her personal journey into massage, and discusses how her marketing on Instagram in particular provides around 80% of her clients. Megan gives tips on how to create quality content, generate leads and also most importantly how to prevent burnout in the process. The episode also examines why touch and context matter so much in massage therapy, and how modern research is now slowly providing a framework & mechanism for the benefits that massage can bring.    Useful Links Ep224 ‘Social Media: Do Soft Tissue Therapists Really Need It?’ with Katie Bell & Daniel Lawrence Megan Jackson Website: Bodies By Merj Megan Jackson Instagram: merjmassagestudio STA South West Conference Details & Tickets  Countdown to the ‘STA South West Conference’ As of next week, we will be starting a countdown to the STA South West Conference that is happening in Exmouth this September 20th and 21st, in collaboration with the ST School and Hands ON Hub. It’s going to be an amazing weekend of presentations, workshops and networking, with speakers including Michelle Lyons, Dr Claire Minshull, Serena Simmons, James Earls, Siobhan O Donnell, Andy Hosgood, and many more.  Join us for a month of video podcast episodes with some of the conference speakers: Tuesday August 26th 8pm - Michelle Lyons and Siobhan O Donovan. Wednesday September 3rd 8pm - Dr Claire Minshull and Serena Simmons. Tuesday September 9th 8pm - Anna Maria Mazzieri Tuesday September 16th 8pm - James Earls.  Full details & conference tickets are available at thestschool.co.uk, There’s a Summer Discount available until the end of August AND a further discount code for STA members, which can be found in the STA Newsletter & Facebook Members page. Interested in joining the STA? Use the code PODCAST25 to get 3 MONTHS EXTRA when you join for a single year! In other words, £75 will get you 15 months instead of 12!  Only valid for NEW members. If you are Level 3 (qualified after 2014) make sure you choose the ‘associate member’ option.