EP #26 - Alan Frei: B2C Marketing Framework for Startups
from Swisspreneur Show Hosted by Swisspreneur
Timestamps 1:23 - What mistakes do Swiss founders repeatedly make when it comes to B2C marketing? 11:00 - Investing in auto-marketing activities 14:04 - Improving conversion rate 21:02 - Best tools for marketing 29:18 - The marketing channel of the future About Alan Frei: Alan Frei is the co-founder of amorana.ch, an e-commerce platform for sex toys and lingerie. Before starting Amorana, he experimented with a variety of other projects such as nachhilfeportal.de and LooksOfLove, from which he learned what it takes to make a company successful. Alan is a University of Zurich alumni and headed the University’s startup center. He lives a minimalist lifestyle, counting less than 120 items in his personal possession. Don’t forget to give us a follow on our Twitter, Instagram, Facebook and Linkedin accounts, so you can always stay up to date with our latest initiatives. That way, there’s no excuse for missing out on live shows, weekly give-aways or founders dinners!
Embed this episode
No transcript yet.