EP 260: Leading with Impact and Purpose

We'd love to have your feedback and ideas for future episodes of Retail Unwrapped. Just text us!Modern leadership often confuses constant availability with maximum impact. It veers off course when it ignores intuition in favor of data. Join Shelley and Melissa Gonzalez, Principal and founder of MG2 in a conversation about her new book, The Purpose Pivot, which explores why understanding your genuine zone of impact requires ruthlessly eliminating everything without purpose. They discuss how most executives spend their days trapped in meetings that deplete rather than energize them, mistaking a full calendar for productivity. Melissa describes how important it is to recognize your intuition as unfiltered market intelligence about misalignment between your role and your actual competitive advantage. She adds, the leaders who will dominate the next decade won't be those who power through everything, but those who know how to focus on their impact and precisely when to tap out.Special Guest: Melissa Gonzalez, Principal and founder of MG2 and author of The Purpose PivotFor more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from retail industry experts, and be sure to follow us on LinkedIn, Instagram and Twitter.