Ep #275: Benefits from a CFO’s Perspective – with Steve Watson

Steve Watson is a CFO/CHRO of a 500-life group who has learned that there is a critical lack of understanding about benefits among his peers. In this interview, Steve offers his candid impressions about his efforts to educate other C-suite leaders and how benefits advisors can be more effective when talking with them.What You’ll Learn From this Episode:How Steve started his benefits education journey.What surprised him the most as he learned more and more.How should benefits advisors talk with C-suite dwellers?How does an advisor get the attention of a corporate leader?Why words matter.