Ep. 277: Ford Fathom vs. Slate: Who Wins the Affordable EV Truck War? with Nora Eckert from Reuters

If you’ve got room in your heart for one more take on the Ford Fathom, make it this one. Nora Eckert, auto correspondent at Reuters joins the show today to help unpack Ford’s big swing at a sub-$30K electric pickup, the Fathom. We get into who this truck is for, what the “Fathom” name says about Ford’s EV reset, and how it stacks up against Slate’s build-it-your-way platform. We talk shifting rules, messy EV economics, and why no electric truck has broken through as a true smash hit yet. And because this is a real-world EV show there’s a ton of twists and turns along the way. Hit play on this episode (right now) if you can’t get enough Fathom coverage!_______________________________Read Nora's full article here on Reuters_______________________________Connect with Nora on LinkedIn_______________________________Connect with Elena:https://evs4everyone.com/https://www.linkedin.com/in/elenaciccotelli/Let's talk on X:https://twitter.com/EVs_forEveryoneAre you connected with the show on LinkedIn? https://www.linkedin.com/company/the-evs-for-everyone-podcast/________________________