Ep. 28: Challenging Traditions: Robert Gardner on Mat-Based Therapy and Modern Marketing Strategies

Send us Fan Mail Dive into the evolving landscape of massage therapy in Episode 28 of the Handcrafted Therapy Podcast with host Julie Alexander and guest Robert Gardner, an expert in mat-based massage based in Austin, Texas. Join the conversation as they explore the challenges and opportunities in the industry, including the rise of niche services and the need for innovation and adaptation. From discussing the impact of big corporate entities to the significance of social media marketing, this insightful episode sheds light on the future of massage therapy and the importance of embracing new, effective approaches in solving clients' pain problems. Tune in to gain valuable insights into the changing dynamics of the massage industry and the power of differentiation through niche services.  Julie and Robert discuss:   Challenges and Opportunities in Mat-Based Massage Therapy  Evolution of Gardner's Practice and Teaching  Contact me for a free sample:email - [email protected] text/call -  972-658-7722 Order it online: handcraftedtherapysupplies.com Visit our store:3303 North Central Expressway #240Plano, TX 75023 Contact me for a free sample:email - [email protected]/call -  972-658-7722Order it online: handcraftedtherapysupplies.com Visit our store:3303 North Central Expressway #240Plano, TX 75023Check out our Tales from the Table Book (coming soon) or Submit a story hereConnect with Julie Alexander and Handcrafted Therapy Join our email list! https://lp.constantcontactpages.com/su/HKY9uFv To learn more about Julie Alexander, LMT, and Handcrafted Therapy Events and Wellness Center, head over to www.handcraftedtherapy.com Join the Handcrafted Therapy Facebook community at: https://www.facebook.com/handcraftedtherapy Or on Handcrafted Therapy’s YouTube channel: https://www.youtube.com/@handcraftedtherapy