Ep. 28: Landscape Outdoor Lighting - Landscape Live's tra...

What this episode covers

Jerry McKay discusses the evolution of landscape lighting over the years, including the various lighting uses, styles and applications.He walks you through the general growth of the company from one installer to 12 employees and how to: -Create a market in your area - Develop strategic partnerships -Design a maintenance program -Sell lighting installation service -Set yourself apart from competitorsHe also covers lighting design.McKay is owner and president of McKay Landscape Lighting and the primary lighting designer for the company. He is a native of Omaha, Nebraska, a graduate of Creighton Preparatory School, and got his B.A. degree from Seattle University. In 1987, he began a lawn care service that over time, slowly evolved into an outdoor lighting company. The business officially re-launched in 1992 as McKay Landscape Lighting. Since then, the company has grown into a regional market leader and one of the area's only dedicated outdoor lighting firms.For more information, visit McKay Landscape Lighting at www.mckaylighting.com.

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How long is this episode of Landscape Live's tracks?

This episode is 1 hour and 1 minute long.

When was this Landscape Live's tracks episode published?

This episode was published on August 27, 2014.

What is this episode about?

Jerry McKay discusses the evolution of landscape lighting over the years, including the various lighting uses, styles and applications.He walks you through the general growth of the company from one installer to 12 employees and how to: -Create a...

Can I download this Landscape Live's tracks episode?

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