EP.282 [Jenny藝想世界] 從上班族到斜槓，開始三步曲 Ft. Irene

from 三十歲碎唸 Talking Thirties · host 小麥 & 倫斯 & Jenny

當工作不再只有全職上班的單一選項，何時是開始的最佳時機，到如何挑選具備變現潛力，並深入探討創業界著名的最少可行性產品，教你如何以最低成本測試市場，並在擁有穩定現金流之前，建立起自己的商業模式與行銷漏斗！本集收聽亮點別等完美才行動，現在就開始：許多人斜槓點子想了五年還沒執行，最後只剩下抱怨點子被別人抄襲，與其一直尋找完美答案，不如直接開始試試看，因為真正的問題通常是在執行後才會浮現。斜槓選題的三圓交集框架：興趣、專業、市場。你必須在該領域擁有一定的話語權，或實戰成效，並確保這是一個有人在意的市場。最低成本進行市場測試：不要一開始就花大錢架網站、設計 Logo 或開公司。以小額直播講座、圖文課程來測試用戶的付費意願，因為免費讀者與付費客群之間存在巨大鴻溝。 **建立自動化運作的行銷漏斗： **要長期經營斜槓，不能只靠單打獨鬥，需要構建包含Awareness、Engagement與Conversion的銷售漏斗。理性離職的兩大指標：在決定全職創業前，請先盤點財務與市場需求。建議具備一年內不會餓死的存款，且最好已服務過一定數量的客戶，確認業務模式具可複製性後再行動。立即追蹤Jenny轉職外商IG https://www.instagram.com/jenny.brand.career Jenny轉職外商官網 https://energymatters.biz/ -- [Jenny藝想世界] 節目介紹由Podcast [三十歲碎唸] 延伸出的獨立單元。主持人Jenny畢業於台大外文，芝加哥大學藝術史研究所，旅居美國/上海長達9年。第一份工作在上海一家藝術畫廊從事策展，後來轉職到外商FMCG行銷擔任品牌經理。熱愛探索自我以及職涯的多元性，有著一個藝術家靈魂的行銷人。節目會分享實戰行銷案例，轉職心路歷程，藝術相關內容，讓你在職涯探索的路上不孤單~ -- Spotify: https://reurl.cc/EG23en KKBOX: https://reurl.cc/jlqN21 Apple Podcast: https://reurl.cc/0ED5eo YouTube: https://reurl.cc/xLvDRE SoundOn: https://reurl.cc/LN08o -- Hosting provided by SoundOn

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EP.282 [Jenny藝想世界] 從上班族到斜槓，開始三步曲 Ft. Irene

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This episode was published on June 29, 2026.

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