Ep. 29 - Building Your Brand as an Interpreter with Mireya Pérez of Brand the Interpreter

from Found in Interpretation Podcast · host Alain Breton and Brian Bickford, Conference Interpreters

In this episode of the Found and Interpretation Podcast, hosts Alain R. Breton and Brian Bickford welcome Mireya Perez, a certified interpreter and creator of the 'Brand the Interpreter' podcast. They discuss the evolution of Mireya's podcast, its purpose in highlighting interpreter stories, and the challenges faced in the K-12 education sector. The conversation delves into the importance of professional branding for interpreters, the distinction between bilingual individuals and trained interpreters, and the impact of storytelling in the interpretation field. Mireya shares insights on the podcasting process, the significance of community connections, and the challenges of maintaining neutrality in interpretation. In this engaging conversation, Mireya Perez discusses the intricacies of podcasting, including the time and effort involved in producing episodes, the importance of editing, and the evolution of her podcast over five years. The discussion also touches on audience building, navigating podcast platforms, and the impact of negative feedback, all while emphasizing the organic growth of her listener base and the changing landscape of media consumption.Chapters00:00 Introduction to the Podcast and Guest01:51 The Birth of 'Brand the Interpreter' Podcast06:39 The Podcast's Audience and Purpose08:57 The Role of Storytelling in Interpretation16:08 Challenges in K-12 Interpretation19:49 Distinguishing Between Bilingual Individuals and Professional Interpreters22:39 Impact of Branding and Podcasting on the Profession24:06 Podcast Frequency and Production Challenges25:34 Favorite Episodes and Memorable Guests28:31 Navigating Neutrality in Interpretation30:00 The Length and Depth of Podcasting32:03 Editing and Crafting the Perfect Episode33:59 The Evolution of Podcasting and Future Plans36:56 Navigating Podcast Platforms and Distribution39:05 Building an Organic Audience41:02 The Impact of Longevity in Podcasting44:07 Overcoming Negative Feedback46:07 The Future of Media Consumption

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This episode is 51 minutes long.

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This episode was published on April 30, 2025.

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