EPISODE · Jun 14, 2021 · 28 MIN
Ep 29 : 'Death to the Corporate Video'- B2B Video Marketing Strategy & Content Marketing Best Practices by Guy Bauer, Founder/Creative Director, Umault, Chicago
from Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders · host Jasravee Kaur Chandra
Why are there so many boring "corporate videos'? Are you struggling to make a marketing video that everyone would want to watch? What are the biggest mistakes B2B marketers are making with their ads? What can video marketers learn from TV ads ? Guy Bauer is the Founder and Creative Director of Umault, Chicago, USA. His agency makes wildly creative B2B video marketing campaigns people actually want to watch.Guy has been making commercial videos for over 20 years . Umault's Website https://umault.com/ Guy is the author of Death to the Corporate Video, and his biggest life regret is being a Cincinnati Bengals fan. Connect with Guy on Linkedin https://www.linkedin.com/in/guybauer/ 0:00 B2B Marketing with Videos - Why it's not a Corporate Video Brochure 6:15 Best Practices of Video Marketing - Mass Mutual, US Case Study 13:55 What Video Marketing Can Learn from TV Ads 21:15 Key Aspects of a Potent Video Marketing Strategy 26:12 Talent Show - Guy's Hidden Talent 27:02 Rapid Fire - Personally Speaking with Guy Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur. https://www.linkedin.com/in/jasravee/ Subscribe to Jagged with Jasravee on Youtube https://www.youtube.com/channel/UCUo6M-uODgb7gIEO014XIGg?sub_confirmation=1 Follow Jagged with Jasravee on Social Media Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwithjasravee/ Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Linktree : https://linktr.ee/jaggedwithjasravee Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle Pvt Ltd. Please visit our blog at www.mastersun.in #videomarketing #videomarketingstrategy #videobestpractices
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Ep 29 : 'Death to the Corporate Video'- B2B Video Marketing Strategy & Content Marketing Best Practices by Guy Bauer, Founder/Creative Director, Umault, Chicago
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