ep. 3: Bill Niman - elevated production standards Pioneer

On episode 3 of Sourcing Matters we welcome Bill Niman – founder of Niman Ranch.  As the godfather of producing meat with elevated standards, Bill has transformed consumer expectations of transparency and quality. An advisor to many large brands committed to sourcing better food, Bill's influence in producing differentiated meat has reshaped domestic markets. www.SourcingMatters.show