Ep. 3: Lessons on Authenticity with Co-Founder of Oatly and Good Idea Drinks, Bjorn Oste

from The Startup CPG Podcast · host Startup CPG

Oatly founder Bjorn Oste is launching a new functional beverage, Good Idea Drinks. Bjorn and I discuss what he learned about building an authentic brand at Oatly, and how that is shaping strategy for Good Idea.

Episode metadata supplied by the publisher feed · Published May 4, 2020

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Ep. 3: Lessons on Authenticity with Co-Founder of Oatly and Good Idea Drinks, Bjorn Oste

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