Ep. 30 | Midlife Biz: Building a Simple & Successful Business, with Brenda Rigney

In this episode of the Rise2Shine Podcast, I had the pleasure of chatting with Brenda Rigney, a powerhouse entrepreneur with over 27 years of experience leading top brands like Gap, Banana Republic, and Old Navy. Brenda now empowers midlife women entrepreneurs to build successful businesses without the hustle culture. Brenda's insights resonated deeply with me, especially her emphasis on aligning health, wealth, and relationships with business strategies. She shares her personal journey of leaving the corporate world and prioritizing her well-being while building a thriving business. Here are some key takeaways from our conversation: ✔️ The importance of prioritizing your health: Brenda emphasizes that your health is your number one business strategy, especially in midlife. ✔️ Building a supportive community: Discover why connecting with other women entrepreneurs is crucial for success and how it can lead to collaborative relationships and lead generation. ✔️ Keeping your business simple: Learn why focusing on one signature offer and streamlining your efforts can lead to more joy and financial success. Brenda's story is a testament to the fact that you can achieve both joy and financial success without compromise.  ⭐⭐⭐⭐⭐ Don’t forget to leave a review, drop a comment and join us in The She Shines Collective on FB! (link below) More About Brenda: For 27 years, I led sales, marketing, tech, HR, and operations teams for brands like Gap, Banana Republic, Old Navy, Earls Restaurants, and Nurse Next Door. I was integral in scaling businesses at every level from every angle. The curriculum I share in each of my programs focuses on a lot of brass tacks of building your business, including what not to do. (If only I’d known some of these lessons sooner.) But it impacts other areas of my clients’ lives, too—their health, wealth, relationships, and beyond. We know that money without joy isn’t worth much, and joy without money isn’t a viable long-term option. It’s not unrealistic to have both. In fact, it’s essential. You don’t need a complicated business model. You don’t need to spend two more years in your exhausting job to sock away a huge pile of cash before you can start. You need someone in the trenches with you. I started the Aligned AF community to help one million women get Aligned AF in their lives and businesses. https://brendarigney.com IG @BrendaRigney 💐 I’D LOVE TO CONNECT WITH YOU! Join My Free Facebook Community: https://www.facebook.com/groups/r2ssheshinescollective Join Me on IG: https://www.instagram.com/joyful_noelle https://www.instagram.com/cvbusinessandbubbly Subscribe, Listen & Stream All Episodes on Your Favorite Podcast Platform: Apple: https://bit.ly/Rise2ShinePodcastAppleSpotify: https://www.bit.ly/Rise2ShinePodcast Learn More: https://rise2shine.co