Ep 304. De crear un ecommerce en 9 días a Bigcrafters.com con Francesc Pumarola, Director de Ecommerce G2M de Estrella Galicia.

from Ecosistema Ecommerce · host Javier López Rodríguez

Crea tu tienda online sin complicaciones para empresas de todos los tamaños con nuestro patrocinador Bigcommerce. https://www.bigcommerce.es/ En plena pandemia fueron capaces de crear una tienda online en solo 9 días y tardaron 72 horas más en hacerla operativa para toda la Península Ibérica. Es el germen de lo que hoy se conoce como Bigcrafters.com, el marketplace vertical de bebidas y alimentos artesanos, entre otras categorías de producto, de Estrella Galicia y cuya historia nos la cuenta hoy Francesc Pumarola, Director de Ecommerce G2M de la compañía. Francesc fue el primer perfil digital que contrataron en la compañía Hijos de Rivera, estuvo 7 años al frente del marketing digital y desde 2020 ha hecho evolucionar una tienda online con producto propio y marcas de terceros con la condición que tengan un gran componente artesanal. En este episodio conocemos cómo ha sido creado y desarrollado este ecommerce, herramientas que utiliza en el día a día y los retos logísticos que han tenido que superar, entre otros muchos detalles que han hecho de Bigcrafters un proyecto con una identidad propia. Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/ Twitter: https://twitter.com/ecosistemaecomm Tik Tok: https://www.tiktok.com/@ecosistemaecommerce Instagram: https://www.instagram.com/ecosistemaecommerce/ Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

Episode metadata supplied by the publisher feed · Published Jun 21, 2024

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Ep 304. De crear un ecommerce en 9 días a Bigcrafters.com con Francesc Pumarola, Director de Ecommerce G2M de Estrella Galicia.

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