Ep 31 - Dr Xuxu Amoozegar-Montero - The Problems with Traditional Bras....explained to a guy

Good Clinical has teamed up with Te Titoki Mataora, the MedTech Research Translator, to bring you the Te Titoki Mataora Podcast Series.In this epsiode, Dr. Xuxu Amoozegar-Montero, founder of Uuna, discusses the problems with traditional bras and the innovative solution her company is developing. Uuna uses 3D scanning and knitting technology to create custom-fit bras that address issues of comfort, sizing inconsistency, and sustainability. The company is initially targeting the post-surgery market and plans to expand to a general market in the future.Dr. Amoozegar-Montero emphasizes the importance of understanding and working with the end user, networking, and perseverance in entrepreneurship.Podcast Takeaways: Traditional bras have numerous problems, including discomfort, inconsistent sizing, and unsustainable manufacturing.Uuna Studio uses 3D scanning and knitting technology to create custom-fit bras that address these issues.The company is initially targeting the post-surgery market and plans to expand to a general market in the future.Understanding and working with the end user, networking, and perseverance are key in entrepreneurship.Timestamps:00:00 Introduction03:00 Introducing Oona Studio06:00 The Inspiration for Custom-Fit Bras09:00 The Solution: 3D Scanning and Knitting12:00 Targeting the Post-Surgery Market14:30 The Role of KiwiNet and Te Tukimata Ora19:00 Expanding Skillset and Thinking Long-Term23:00 The Future of Oona Studio30:00 Advice for Entrepreneurs33:00 Where to Find More InformationKeywordsbras, 3D scanning, 3D knitting, custom-fit, sizing, comfort, sustainability, post-surgery market, general market, networking, perseverance