Ep. 32: Brandscaping

Jon Goldman is President of Brand Launcher, a business and marketing strategy firm with teams in the U.S., Canada, Israel and South Africa. Goldman is a dynamic speaker who has presented at numerous conventions, conferences, and expos, including sessions for NJLCA, PLANET, New England Grows, and many others. He has worked with clients including Häagen-Dazs and National Geographic and his campaigns have been featured in BusinessWeek and The Wall Street Journal. Goldman discusses marketing, branding, management, and business-building topics. He has seen his share of business owners, in and out of the landscape/hardscape industry, and has plenty of examples (inspirational case studies as well as horror stories), advice and input. Goldman is also the author of two works on business and marketing topics, including one that has been translated into Japanese. For more information, visit Brand Launcher at www.brandlauncher.com.