Ep. 32: Building An Audience From Scratch with Clayton Ryan

Building a fanbase is no easy task. Building one from scratch in a new city is especially challenging. That’s the challenge Clayton Ryan faced last November when he relocated to the Twin Cities from Los Angeles.From his humble beginnings performing bar gigs in South Dakota, composing for sync in LA, and his strategic approach in the Minneapolis music scene, Clayton Ryan shares his journey's challenges and triumphs on this episode of SFTS.Our conversation brings to light the significance of artist-fan connections, crafting a recognizable brand, and the benefits of genuine fan engagement both online and in person. With a focus on being intentional about one's target audience, Clayton shares invaluable strategies on crowdfunding, merchandise, old-school promotion tactics, and the impact of personal interactions and social media engagement on building a dedicated fan base.Worthwhile tangents include practical advice for musicians on connecting with fans, the best open mics in Minneapolis, and gratitude towards supporters. Check out this episode for a blueprint for cultivating a dedicated audience.Episode Links and Mentions🌐 Isaac Levy🌐 Bryant Lake Bowl🌐 Brandon Jones Band🌐 Flatland Calvary🌐 Koe Wetzel🌐 Gabriel the Bull🌐 Paul Cauthen🌐 Bennett Vee🌐 Michael Shynes🌐 Rockhouse Productions🌐 Deuces Wild Dueling Pianos🌐 Thomas Sticha🌐 Sociable Cider Werks🌐 Terminal Bar🌐 Rok Music Lounge🌐 Nick HensleyConnect with the Guest:🔗 Clayton Ryan Instagram🔗 Clayton Ryan WebsiteFeatured Song"Wild Man" by Clayton Ryan🎧 Listen on Spotify👀 Watch on YouTubeGet new episodes by email: Join the Secrets From The Scene newsletter.Secrets From The Scene is made by Helvig Productions, a Twin Cities recording studio for artists and bands.