Ep 32: Interviewing Ant Lab Games: Part 2 – Dealing With Community Toxicity

Anthony and Frances of Ant Lab Games join the Crowdfunding Nerds in part 2 to discuss dealing with community and social media toxicity as a board game publisher. 00:01:32 - YouTube Views Don’t Necessarily Show An Engaged Community 00:04:35 – How To Quantify Value From Content Creators 00:07:49 – Find Content Creators Who Know Their Audience 00:13:13 – How To Deal With Community Toxicity 00:24:13 – Understanding Monetized Controversy 00:24:53 – Community Toxicity Has Little Impact On Sales 00:30:39 – How To Deal With Community Criticism 00:34:32 – Be Careful Deleting Posts 00:43:37 – Why Content Creators Are Very Careful When Describing Your Kickstarter Board Game