Ep 33: Head of Naked West, John Comerford - How Legacy TV Survives in a Digital World

John Comerford, Head of Naked West, lifts the lid on how iconic legacy shows like Grand Designs, Escape to the Country and Great British Railway Journeys stay relevant after decades on air - and what it really takes to future-proof long-running television in a digital-first world.From leadership lessons learned across an impressive career, to keeping Kevin McCloud, Michael Portillo and the team behind the cameras creatively energised, John explains how teams protect the core of a heritage brand while still needing to evolve it for new audiences.We dive into why legacy shows don’t die because digital grows, the real reasons some formats fade away, how social and spin-offs like Grand Designs Deconstructed are assisting the TV landscape, and the one warning every producer should take seriously: don’t enter “the dying rooms” by failing to innovate.If you’re making long-running series, pitching new IP, or trying to understand how broadcast and digital work together now, this episode is essential listening.Enjoying the new series?Please share, rate, and subscribe. Whether you’re watching on YouTube or listening on your favourite podcast app, drop us a comment or connect with us on Instagram at @tvmakerspod.Got a question or guest suggestion?Email [email protected] you to our Sponsors:RIMMS- https://www.rimms.tv The Kit House - https://www.kithouserental.co.ukDirected By Good - https://www.directedbygood.comRecorded by Ashley Golder - https://ashleygolder.tv/Instagram @tvmakerspod Email: [email protected] by Benjamin Leon  - Instagram: @benleondrawsWebsite:  www.benleondraws.com