Ep 33: She Did It Her Way: Where Tech and Marketing Intersect

Takin’ Care of Lady Business with Jennifer Justice Episode 033: She Did It Her Way: Where Tech and Marketing Intersect Jennifer Shaheen is the founder and President of Technology Therapy® Group. She is recognized as an expert in planning, implementing, and translating digital marketing and technology. She is a digital transformation expert, user experience enthusiast, and data insights specialist, expertly guiding business owners through the intersection of marketing and technology for the past 20 plus years. With unique expertise that combines technical prowess, entrepreneurial insight, and marketing acumen, Jennifer’s marketing strategy, brand development, and small business operations skills have aided companies in the retail, manufacturing, hospitality, luxury, and travel industries. A highly sought presenter, Jennifer has appeared on MSNBC’s Your Business and writes for several industry publications. Jennifer has been a contributor to and quoted expert in notable publications such as Entrepreneur.com, Forbes.com, CIO, Newsweek, The New York Times, and The Wall Street Journal.    Listen to this Takin’ Care of Lady Business episode where Jennifer breaks down the benefits of knowing tech as you aim to grow your business.   Here is what to expect on this week’s show: Why implementing the most cutting-edge technology is something that no one looking to expand their brand or market their businesses should overlook How a technology implementation mentor can help you with anything from increasing cash flow to coming up in more Google ads Why understanding the intersection of technology and marketing is important for product-based businesses and more What the emergence of Web3 means for branding and marketing   Connect with Jennifer and Technology Therapy Group: WEBSITE: https://technologytherapy.com/ INSTAGRAM: https://www.instagram.com/technologytherapygroup/ FACEBOOK: https://www.facebook.com/TechnologyTherapy TWITTER: https://twitter.com/techTherapist LINKEDIN: http://www.linkedin.com/company/the-technology-therapy-group-llc PINTEREST: http://pinterest.com/techtherapy/ YOUTUBE: http://www.youtube.com/user/emarketingtherapist Learn more about your ad choices. Visit megaphone.fm/adchoices