EP 34. Awe Inspired's Max Johnson on Failures, Success, And Building A Business From The Ground Up

What do Madonna, Miley Cyrus, Meghan Markle, Vanessa Hudgens, Kristen Bell, Halle Berry, Sarah Jessica Parker, Halsey, and Demi Lovato all have in common, they're some of the many women who have been seen wearing Awe Inspired jewelry.  Awe Inspired was founded back in 2017 by mother-son duo, Jill and Max Johnson. Jill, a three-time cancer survivor was on a pursuit to create a brand that made meaningful and exceptional quality gifts for anyone looking to honor a survivor in their life. Since then, the pair have built much more than this. On top of using the finest quality metals and gemstones, Awe Inspired to give back 20% with each and every sale - and you as the shopper get to decide which of the very specially chosen seven charities you'd like to donate to.  Now the CEO of the brand, I spoke to Max all about the brand, the successes, the failures, and the lessons he's learned along the way. We also spoke about how he chooses the 'goddesses e.g. Ruth Bader Ginsburg and Kamala Harris - which have been the biggest selling collection. As always, please rate, review, and subscribe as it really means a lot and helps with the podcast. Until next MONDAY 6 AM ET, take care! ---- FOLLOW US ON OUR SOCIALS! Host: ANNITA KATEE INSTAGRAM: @millennialstalkpodcast / @annitakatee TWITTER: @annitakatee WEBSITE: millennialstalk.com YOUTUBE: Annita Katee TIKTOK: @annitakatee Guest: MAX JOHNSON - CEO & CO-FOUNDER OF AWE INSPIRED WEBSITE: aweinspired.com INSTAGRAM: @aweinspired_ / @maxybenjamin