Ep.34 Claire Rhodes | Empowering Patients: My Cancer My Choices

In this episode, Claire Rhodes, CEO of My Cancer My Choices, shares insights into the challenges and rewards of running a small charity. This 10-year-old Berkshire-based organisation provides complementary therapies like massage, acupuncture, and reflexology to people undergoing cancer treatment. Claire discusses the importance of building strong community relationships, leveraging word-of-mouth marketing, and securing vital funding. She also emphasises the impact of these therapies on patients' well-being and encourages listeners to consider supporting My Cancer My Choices through volunteering, donations, or simply spreading the word about their valuable services.     TIME CODES 00:00 Intro 00:20 Greeting 00:58 What is My Cancer My Choices? 01:54 Examples of complementary treatments 03:08 The benefits of complementary treatments 04:26 The origin of My Cancer My Choices 05:59 Claire's background and how she came to join the team 06:59 Claire's biggest takeaway from the charity 07:27 How do the charity maintain relationships with groups? 09:39 How do they communicate with audiences? 12:31 What challenges has the charity faced over the years? 14:32 The charity's impact on the Berkshire community 17:04 Plans for celebrating My Cancer My Choices 10th anniversary 19:27 How can people help the charity? 20:41 Final thoughts