Ep #344: Using Virtual Events to Create Exceptional Value - with Ronny Leber

This week’s episode features a conversation with Ronny Leber, International Keynote Speaker and Tony Robbins Trainer. Virtual events used to be the medium of last resort but the pandemic provides opportunities that highlight its strengths rather than its weaknesses.From expanding your reach to a vastly wider audience to using video messaging as a means of communication, video puts you right in front of the people you want to be speaking to. Ronny also explains that your body, focus, and words should all be geared towards your client to achieve peak performance exactly when it counts.What You’ll Learn From This Episode:02:08 Tapping into the power of virtual events04:51 Virtual events have unprecedented reach vs in-person events09:22 Using video to set yourself apart in sales14:41 Achieving peak performance when it countsQuotes:03:35 “You can basically reach the whole world at much cheaper costs and also, you can create new client groups that were not available before. There are some magical things happening out there.”13:21 “It’s also about, for example, creating experiences like sending video messages. There’s so few people right now out there doing that but this is a great way also that you can separate yourself from the rest.”17:13 “You really need to have an external focus. You need to be fully there at your client because let’s be honest, how many of us in everyday life, you are with somebody and suddenly you’re drifting off in your mind?”18:20 “The words that you’re using. The content. What comes out of your mouth, but not just what comes out of your mouth, also what are you saying to yourself? Because words have the ability to create biochemical reactions in our body.”20:06 “Really make a plan. What are the outcomes that you want to achieve this week? How is it going to relate with what you ultimately want to achieve? And give it some time and schedule time for your private life.”