Ep 36 : 'The English Nut' on Award Winning Advertising Campaigns, Storytelling in Marketing, Big Idea, Personal Branding Tips by Sumanto Chattopadhyay, Chairman of 82point5 Communications, WPP Group

What was the background, creative challenges and insights behind the Grand Effie Winning Campaigns for Bisleri & Star Plus ?   What will be the role of story telling, creative ideas in the fast changing world of digital marketing?  What will change and what will not?  How did you turn your passion for english, into an interesting concept of 'The English Nut'. In light of that how do you look at personal branding?   Sumanto answers the above questions and many more as he takes us on a fascinating ride on the various facets of his life- award winning advertising guru, actor, passionate English Nut, passion for Tagore etc.   Sumanto Chattopadhyay  is the chairman & chief creative officer of 82.5 Communications, Ogilvy Group, which he helped launch in 2019. Earlier, he was the executive creative director, South Asia, Ogilvy. Sumanto has won advertising awards at Cannes, the Clios, the One Show, the London Festival, the Abbies and Kyoorius. He won a Grand Effie for the Star Plus campaign and his company won another Grand Effie for the Bisleri Camel campaign.    Please connect with him on https://www.linkedin.com/in/sumanto-chattopadhyay-827442182  Sumanto's alter ego is The English Nut, his channel which has a lot of wit and wisdom about the English language.   Please Visit The English Nut Channel  on Youtube : https://www.youtube.com/channel/UCH9PeUclH0VY9vnESCj-Tlg Jagged with Jasravee is facilitated by Jasravee Kaur Chandra, Director- Brand Building, Research & Innovation at Master Sun, Consulting Brand of Adiva L Pvt. Ltd. Jasravee has over 20 years experience as a Strategic Brand Builder,Communications Leader and Entrepreneur.    Please connect with Jasravee on Linkedin at  https://www.linkedin.com/in/jasravee/  Follow Jagged with Jasravee on Social Media   Facebook Page : https://www.facebook.com/jaggedwithjasravee Instagram : https://www.instagram.com/jagggedwithjasravee/ Podcast Page : https://anchor.fm/jagged-with-jasravee Youtube Page : https://www.youtube.com/c/jaggedwithjasravee Linktree : https://linktr.ee/jaggedwithjasravee  Jagged with Jasravee, is an initiative of Master Sun, the Consulting Brand of Adiva Lifestyle  Pvt Ltd. Please visit our blog at http://www.mastersun.in/ #awardwinningads #advertisingcasestudy #theenglishnut