Ep: 373 - The Revenue Runway: AI, Marketing, and Building a Business as a Veteran and Single Mother

Kalen Cotto is an Army Veteran, a Mother, and the founder of KMC Digital. She just wrote a book called The Revenue Runway and she did not wait until she had it all figured out. She wrote it while she was still building her client base, still raising her kid, and still figuring out digital marketing in real time. We got into three things that matter if you are trying to start something without a pile of money: how she tests ideas on a budget, what AI is actually doing to marketing for small businesses right now, and why she thinks most entrepreneurs quit on themselves before the market ever gets a vote. Kalen talks like someone who is in the fight, not someone who already won it.   Get ready to take notes!   Follow her: ⁠https://therevenuerunway.com⁠ Instagram: @KMCDigitalBrands