Ep 373: Telling Our Stories | The Tale's In The Mail

We're talking this season about Telling Our Stories and if there's one place that farmers markets and participants really can control the narrative it's in our email newsletters. These weekly updates remind folks to come to market, update them on special events, new products and what's in season and keep them coming back. Listen in this week as we discuss the ways to make your newsletters most effective and take the dread out of that weekly deadline:  Prioritizing the 2 C's: Consistency and Content Keeping your newsletter fresh and relevant Using the most effective timing for calls to action Including farmers and vendors in your newsletter stories Including the vital info: your farmers market's day, time and location