EPISODE · Aug 31, 2023 · 41 MIN
(Ep. 38) Cracking the Code of Real Estate Coaching Success with Melissa Cruz
from The Agent Goldmine - Real Estate Agent Business Building · host Ali Garced and Shelby Johnson
Today on The Agent Goldmine we are cracking the code of real estate coaching success with Melissa Cruz, a real estate agent and coach based in Florida. Her decision to join real estate was driven by her desire to help people. Like others, Melissa faced struggles in real estate but this did not STOP her from learning and adapting to the industry. Melissa's success is not just personal; she has also built a successful brokerage with her business partner. Together, they're on a mission to guide newbie agents to score their first FIVE deals within just five months! In this episode, we're flipping the script! Melissa, who's usually the one asking the questions, will now be in the hot seat. Get ready to uncover her tips, tricks, and secrets to real estate success! Key Takeaways 00:00Melissa’s stats and background 2:22Journey to real estate 4:18Melissa’s Assertiveness 5:39Transitioning from not doing well to coach closings 7:08Finding the first clients 7:52Evolution of marketing lead gen strat 8:14Starting her own brokerage 9:14The right business partner 10:20Tactical stuff for a new brokerage 12:49Onboarding new agents 13:47Desired qualities for agents 15:12Kicking people out 15:55Time management 17:27Disc profile 19:54Melissa’s GOLDEN NUGGET 23:04Involving the kids 26:15Melissa’s leverage 27:16VA’s duties and responsibilities 29:05Coaching call 30:24Calling people out 32:57Melissa’s future plans 35:24Last piece of advice 37:34Favorite App or Tool 38:13Upcoming events 38:32How can we help Melissa in her Business 40:34Best way to contact Melissa Snag the Golden Nuggets from this episode! https://www.theagentgoldmine.com/ Be a bro, share the show + hit us with a 5-star review! https://open.spotify.com/show/28ACkTsMbVkHxEwD9Z9qUC https://podcasts.apple.com/us/podcast/be-more-show-for-agents/id1682543343 https://www.youtube.com/channel/UCmYXUbR8lqRia72sE2Abncg?sub_confirmation=1 Hang with Us! Ali’s IG: https://www.instagram.com/Ali_The_Agent/ Shelby’s IG: https://www.instagram.com/TheShelbyShow__/ Connect with Melissa Facebook https://www.facebook.com/coachmel19/ Instagram https://www.instagram.com/mcruz.19 Youtube https://www.youtube.com/@melissacruz1019 Linkedin https://www.linkedin.com/in/mcruz19 Website https://melissa-cruz.mailerpage.com Resources and Links Calendly https://calendly.com Cyberbacker https://cyberbackercareers.com Innermetrix https://profiles.innermetrix.com/VO/3470a4ea/ Zillow https://www.zillow.com Canva https://www.canva.com/en_ph/ Music Credits 🎵 Music from #InAudio: https://inaudio.org/ Track: Energetic Hip-Hop Lo-Fi by Infraction [No Copyright Music] / Neo Sou
What this episode covers
Today on The Agent Goldmine we are cracking the code of real estate coaching success with Melissa Cruz, a real estate agent and coach based in Florida. Her decision to join real estate was driven by her desire to help people. Like others, Melissa faced struggles in real estate but this did not STOP her from learning and adapting to the industry. Melissa's success is not just personal; she has also built a successful brokerage with her business partner. Together, they're on a mission to guide newbie agents to score their first FIVE deals within just five months! In this episode, we're flipping the script! Melissa, who's usually the one asking the questions, will now be in the hot seat. Get ready to uncover her tips, tricks, and secrets to real estate success! Key Takeaways 00:00Melissa’s stats and background 2:22Journey to real estate 4:18Melissa’s Assertiveness 5:39Transitioning from not doing well to coach closings 7:08Finding the first clients 7:52Evolution of marketing lead gen strat 8:14Starting her own brokerage 9:14The right business partner 10:20Tactical stuff for a new brokerage 12:49Onboarding new agents 13:47Desired qualities for agents 15:12Kicking people out 15:55Time management 17:27Disc profile 19:54Melissa’s GOLDEN NUGGET 23:04Involving the kids 26:15Melissa’s leverage 27:16VA’s duties and responsibilities 29:05Coaching call 30:24Calling people out 32:57Melissa’s future plans 35:24Last piece of advice 37:34Favorite App or Tool 38:13Upcoming events 38:32How can we help Melissa in her Business 40:34Best way to contact Melissa Snag the Golden Nuggets from this episode! https://www.theagentgoldmine.com/ Be a bro, share the show + hit us with a 5-star review! https://open.spotify.com/show/28ACkTsMbVkHxEwD9Z9qUC https://podcasts.apple.com/us/podcast/be-more-show-for-agents/id1682543343 https://www.youtube.com/channel/UCmYXUbR8lqRia72sE2Abncg?sub_confirmation=1 Hang with Us! Ali’s IG: https://www.instagram.com/Ali_The_Agent/ Shelby’s IG: https://www.instagram.com/TheShelbyShow__/ Connect with Melissa Facebook https://www.facebook.com/coachmel19/ Instagram https://www.instagram.com/mcruz.19 Youtube https://www.youtube.com/@melissacruz1019 Linkedin https://www.linkedin.com/in/mcruz19 Website https://melissa-cruz.mailerpage.com Resources and Links Calendly https://calendly.com Cyberbacker https://cyberbackercareers.com Innermetrix https://profiles.innermetrix.com/VO/3470a4ea/ Zillow https://www.zillow.com Canva https://www.canva.com/en_ph/ Music Credits 🎵 Music from #InAudio: https://inaudio.org/ Track: Energetic Hip-Hop Lo-Fi by Infraction [No Copyright Music] / Neo Sou
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(Ep. 38) Cracking the Code of Real Estate Coaching Success with Melissa Cruz
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