EPISODE · Mar 22, 2018 · 31 MIN
[EP.38] Google Confirms Core Algorithm Update, Changes to AdWords & Zero Result SERPs
from The Redirect Podcast - SEO & SEM News & Discussions · host BlackTruck Media + Marketing
Episode 38 of The Redirect Podcast: Google officially confirmed a broad core algorithm update this past week, and many blame the update for fluctuations in rankings across the board. Was your site impacted? Coming out of the latest algorithm update is the rollout of Google “zero position” results, or results that give you just one answer and nothing else. This furthers the shift that Google is willing to sacrifice their own revenue model, amongst other things, to make sure the user has the best possible experience. Plus, more changes are coming to Google AdWords platform, but for the positive. Annotations will be one of those major changes we’re excited about and will explore more. This and more on The Redirect Podcast. Show notes at https://blacktruckmedia.com/podcast/redirect-podcast-episode-38/
What this episode covers
Episode 38 of The Redirect Podcast: Google officially confirmed a broad core algorithm update this past week, and many blame the update for fluctuations in rankings across the board. Was your site impacted? Coming out of the latest algorithm update is the rollout of Google “zero position” results, or results that give you just one answer and nothing else. This furthers the shift that Google is willing to sacrifice their own revenue model, amongst other things, to make sure the user has the best possible experience. Plus, more changes are coming to Google AdWords platform, but for the positive. Annotations will be one of those major changes we’re excited about and will explore more. This and more on The Redirect Podcast. Show notes at https://blacktruckmedia.com/podcast/redirect-podcast-episode-38/
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[EP.38] Google Confirms Core Algorithm Update, Changes to AdWords & Zero Result SERPs
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