EP 39: 500 Million Streams Independently (feat. Matt Corman)

In this episode, the boys invite on another guest: Matt Corman. He is an independent rapper/entrepreneur - originally from Massachusetts, who’s music has been streamed 500 Million+ times overall. They explore strategies for independent musicians to grow their careers through consistent output, authentic branding, and understanding the music industry landscape. All 3 artists share personal experiences, insights on algorithm dynamics, and practical advice for building a sustainable music career. Matt will be joining Adam + Ollie Joseph for a string of dates in August, so please go support them if they’re in your area. 02:00 Touring and Building Relationships 03:55 Choosing Miami 06:00 Online Presence vs Local Scene 06:58 The Value of Consistent Content and Algorithm Strategy 15:02 Adapting and Evolving as an Artist 17:58 Working with Logic 30:14 Using Data and Analytics to Guide Releases 39:58 Mainstream Validation 50:05 Consistency vs. Innovation 01:00:00 The 80/20 Rule 01:09:26 Creating memorable live performances 01:28:29 Sometimes You Gotta Get Your Ass Beat Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.