Ep 39: Diagnosing Problems With Your Facebook Ads

Andrew and Sexy Irish Sean tie SEO Wizard Rick in the closet and explain how to figure out what's  wrong with your Facebook ads. 00:01:28 - Why Aren't My Facebook Ads Working? 00:04:35 - What Are Your Goals With Facebook Ads? 00:05:33 - Target & Lookalike Audiences  00:11:12- Is The Product or Service The Problem?  00:15:29 - Get Fresh Eyes 00:21:02 - If In Doubt, Create A New Campaign  00:24:04 - Are You Spending Too Much Money?  00:25:57 - Understanding Cost Per Impression (CPM) 00:29:29 - Tips For Great Ads 00:31:36- Separate Your Click Through Rate (CTR) & Link CTR  00:32:25 - The Importance of Social Proof On Ads  00:39:03 - The Solution To Poor Messaging In Ads 00:40:35 - Tips For Describing Your Product  Oros - https://www.kickstarter.com/projects/aescgames/oros