[EP.39] Google Actions for Voice Shopping Ads & Combating Negative Online Reviews

from The Redirect Podcast - SEO & SEM News & Discussions · host BlackTruck Media + Marketing

Episode 39 of The Redirect Podcast: Google makes moves to monetize off of voice search with the release of Actions for Voice Shopping ads. While this does not impact organic search (currently) it most certainly can be a look into the future of “eyes free” shopping via Google and what big retailers could be planning. Plus, fresh off of SMX West, there is a lot of talk around optimizing for voice search in 2018; but do you really need to be approaching your SEO strategies differently? Wrapping up this episode with great action steps on combating negative reviews and Google’s steps toward auto flagging certain types of negative reviews. This and much more on The Redirect Podcast. Show notes at https://blacktruckmedia.com/podcast/redirect-podcast-episode-39/

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