Ep 392. CasualFriday#22. Combatir la caída de tu alcance en redes sociales entendiendo el algoritmo. Con Luis Miguel del Cerro.

from Ecosistema Ecommerce · host Javier López Rodríguez

A lo que antes llegabas ahora no. Y nos referimos a tu alcance en redes sociales. Y no porque te hayas hecho viejo, así de repente, y no estés en el hipe, o ya hayas pasado de moda. Esto le ocurre a las mejores familias. Los algoritmos de las redes sociales han cambiado, y han sacrificado tu alcance orgánico, proporcionalmente al número de seguidores que tengas, para pasar de un social channel al social business. Hablamos entre otras cosas de temas como: Si realmente LinkedIn y TikTok están permitiendo aumentar tu engagement o no… Como el “prime time” ha cambiado y por qué publicar a cualquier hora ya no funciona. Comentamos si Instagram y Facebook están en caída libre y cuál es su as bajo la manga. Cómo TikTok fomenta la “dopamina” en cuentas nuevas y penaliza a quienes comparten contenido “reciclado”. Claves de LinkedIn y YouTube para sobrevivir al nuevo algoritmo y mantener tus videos en la cresta de la ola. Junto con otras cosas que esperamos te aporten valor y muchas cosas intrínsecas con el objetivo que te ayuden y entretengan. Newsletter: https://ecosistemaecommerce.com/newsletter/ Web: https://ecosistemaecommerce.com/ Linkedin: https://www.linkedin.com/in/javierlopezrod/ Facebook: https://www.facebook.com/people/Ecosistema-Ecommerce/61550625909016/ Twitter: https://twitter.com/ecosistemaecomm Tik Tok: https://www.tiktok.com/@ecosistemaecommerce Instagram: https://www.instagram.com/ecosistemaecommerce/ Youtube: https://www.youtube.com/channel/UCE2zroaDzTVZRwNOh5Ma9cg

Episode metadata supplied by the publisher feed · Published Apr 25, 2025

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Ep 392. CasualFriday#22. Combatir la caída de tu alcance en redes sociales entendiendo el algoritmo. Con Luis Miguel del Cerro.

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