Ep 4: How Carrie Barber went from Sephora and Glossier to redefining MAKE Beauty

In this episode of The Beauty Sessions, Sophie Blowfield sits down with Carrie Barber, Owner and Creative Director of MAKE Beauty, who made the bold transition from leading creative direction at beauty powerhouses like Violet Grey, Sephora, and Glossier to resetting MAKE Beauty in 2021.Drawing from her insider perspective on breakthrough brand strategies, Sophie explores Carrie's unique approach to redefining clean beauty through innovative skin-compatible synthetics, and how her philosophy that applying makeup is like meditation drives everything she creates - from product development to those stunning PR packages everyone talks about.She unpacks the reality of transitioning from corporate beauty giants to founder life, the art of balancing business and creative leadership, and the biggest myths about clean beauty that drive industry insiders crazy.Tune in to discover the strategic insights behind transforming an established beauty brand and why Carrie's makeup philosophy represents a fresh approach to beauty innovation.I hope you enjoy!Follow Sophie Blowfield on ⁠⁠Instagram⁠⁠Follow The Beauty Sessions on ⁠⁠⁠Instagram⁠⁠Follow Carrie Barber on⁠ ⁠Instagram⁠⁠Follow MAKE Beauty on Instagram