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Ep 4: The Remarkable Power of Data - Design, Relationships and Strategy episode artwork

EPISODE · Dec 15, 2021 · 21 MIN

Ep 4: The Remarkable Power of Data - Design, Relationships and Strategy

from Motivation Insiders · host Incentive Engagement & Solution Providers

Measuring ROI is only one way to use data. The real power of data comes from a multi-dimensional approach. Lincoln Smith, chief strategy officer, HMI Performance Incentives, shares how loyalty and incentive programs can be powerful tools to drive revenue when data is applied to program design and decision-making in ways that build value into the relationships.

What this episode covers

Measuring ROI is only one way to use data. The real power of data comes from a multi-dimensional approach. Lincoln Smith, chief strategy officer, HMI Performance Incentives, shares how loyalty and incentive programs can be powerful tools to drive revenue when data is applied to program design and decision-making in ways that build value into the relationships.

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Ep 4: The Remarkable Power of Data - Design, Relationships and Strategy

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Frequently Asked Questions

How long is this episode of Motivation Insiders?

This episode is 21 minutes long.

When was this Motivation Insiders episode published?

This episode was published on December 15, 2021.

What is this episode about?

Measuring ROI is only one way to use data. The real power of data comes from a multi-dimensional approach. Lincoln Smith, chief strategy officer, HMI Performance Incentives, shares how loyalty and incentive programs can be powerful tools to drive...

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