Ep 410: Farmers Markets vs. Art Fairs

Send us Fan MailIn this 3rd installment of "The Launch" series, I'm comparing the dynamics between small markets and multi-day art fairs, shedding light on the energy and small bit of acting skills needed for face-to-face sales. As made clear by so many past interviews here on the podcast, there is a huge value to the direct conversations we can have at markets for understanding our potential customers' interests, but the thing that might come as a massive surprise to everyone is in this episode, I'm challenging the concept of the "ideal customer" and what that really means for building a small business.---Looking for support in building your own creative life? Come join over 100 other makers from around the world, having these very discussions, inside of The Community. Click here to learn more.---Love this podcast? Support an episode!  Follow The Maker's Playbook on Instagram @themakersplaybook